Haircare Products Created by Experts Who Know Your Texture

Developed by Black scientists and perfected by stylists, Gold Series from Pantene is a breakthrough line of hair care products designed specifically for textured hair. Infused with rich argan oil, the Gold Series collection provides deep moisture to strengthen your hair from within. Whether natural, relaxed or transitioning, this collection provides deep hydration for healthy, beautiful hair. 

Created by Black experts, Gold Series Works Better Because It’s Made Better

A dedicated team of PhDs and scientists strived for over 10 years to develop a haircare line using innovative technology and superior ingredients formulated specifically for textured hair. Inspired by their loved ones and their personal hair journeys, the talented team behind the science of Gold Series mined their deep knowledge and fondest hair memories to develop a unique line of products that deliver unrivaled benefits to care for, style and maintain your hair. 


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